About Deroose Plants USA
At Deroose Plants USA, we specialize in producing high-quality young plants for growers, garden centers, and plant lovers across America.
With decades of experience in plant propagation and biotechnology, our mission is simple: to grow stronger, healthier, and more beautiful plants proudly cultivated in the USA.
From our greenhouses in Apopka, Florida, we combine advanced tissue-culture technology with sustainable growing practices to ensure every plant meets the highest standards of quality and consistency.
Our team of skilled growers and technicians works with passion and precision, helping our customers bring innovation and natural beauty to homes, landscapes, and retail spaces nationwide.
As part of a trusted horticultural network, Deroose Plants USA also partners with select breeders and growers around the world to share innovation, research, and best practices but our heart and production remain right here in America.
Innovation, craftsmanship, and care drive everything we do.
Each new variety we introduce, each tray we ship, and each partnership we form reflects our promise to deliver the very best plant material grown with care, powered by science, and proudly made in the USA.
Our Mission, Vision and Strategy
Why do we do what we do?
We believe every home and community deserves the beauty and balance that plants bring. At Deroose Plants USA, we grow and deliver exceptional plant varieties that inspire people to live greener, healthier lives — proudly produced right here in the United States.
What do we want to achieve?
Our goal is simple: to help create a greener America by making high-quality plants accessible to everyone. From homes and offices to retail and landscaping, we bring nature closer — one leaf at a time.
How do we do it?
Our operations in Apopka, Florida, combine advanced horticultural science with American craftsmanship. Using biotechnology and sustainable growing methods, we produce millions of plants each year with consistent quality, strong genetics, and vibrant growth.
With modern automation, efficient water recycling, and state-of-the-art greenhouses, we ensure reliability, uniformity, and sustainability at every step. Each plant that leaves our greenhouse reflects our promise: grown with care, powered by innovation, and proudly made in the USA.
Growing with Innovation and Integrity
Our growth is fueled by constant innovation — introducing new varieties, improving propagation techniques, and listening closely to what our customers truly need. Whether for wholesalers, retailers, or plant lovers, we stand for dependability, creativity, and American-grown quality.
From our Florida roots, we continue to expand partnerships with trusted growers across the country and abroad, ensuring our customers always receive plants they can trust, and service they can count on.
History of Deroose Plants USA
2021
Launch of Kelly Park location in Florida – expanding U.S. production
2020
Start of Round Lake facility, increasing capacity for domestic demand
2003
Opening of Deroose USA, Rock Springs – Apopka, Florida
1994
Establishment of Deroose Plants Inc. in the United States
1981
Original founding of Deroose Plants — inspiring innovation ever since